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Iron Mountain Brings A Century of San Francisco Baseball History into the Digital Age

Project will digitize and catalog more than 18,000 audio and video tapes, celebrating the legacy of one of baseball's legendary franchises

SAN FRANCISCO and LOS ANGELES, Sept. 27, 2018 /PRNewswire/ -- Iron Mountain Incorporated®, the global leader in storage and information management services, today announced a digitization project with the San Francisco Giants to preserve and digitally transform 100 years' worth of audio and video baseball history. Iron Mountain's Entertainment Services team, which specializes in media storage, digitization and restoration services, will digitally convert, catalog and preserve this collection so that it can be available for generations of Giants fans to come.

In their 60 years of baseball in San Francisco, the Giants have won three World Series, six National League pennants, and nine division titles. During this era, the Giants have amassed a large collection of memorabilia, from their final season as the New York Giants all the way through to the 2018 season. This priceless archive comprises photographs, film, audio tapes and other media artifacts that are currently in danger of being lost forever due to the natural effects of time, wear and decay. Seeking to maintain the integrity of this collection while ensuring they can provide their fans with a digital way to experience the team's history, the Giants have turned to Iron Mountain's Entertainment Services team to bring this collection into the future.

"As the production team of the San Francisco Giants, we're tasked with not only creating original content, but capturing and preserving the history of the club," said Paul Hodges, vice president of SFG Productions, San Francisco Giants. "This project with Iron Mountain allows us to bring nearly 100 years of Giants history into the future through the digitization of over 18,000 tapes. Our values aligned with Iron Mountain on this project, knowing they build relationships on trust and security was important to us, especially when handling our legacy. Like Iron Mountain does for its customers, we are protecting the legacy of Giants baseball and making it accessible for future generations."

Beginning in August of this year, Iron Mountain safely relocated the Giants' collection of memorabilia from San Francisco to a secure, temporary climate-controlled vault in Los Angeles. With this move, the Giants' collection of audio, film and video assets remains protected while Iron Mountain's Digital Studios team provides full digitization services on premises. In doing so, Iron Mountain can maintain chain of custody to ensure the safety and security of these priceless assets from the Giants' storied baseball history while digitizing them for preservation and monetization.

"The digital experience has changed the way organizations in all industries interact with, and engage with, their customers," said Ted MacLean, executive vice president and general manager, Adjacent Businesses, Iron Mountain. "Whether it's a patient medical record, a mortgage file or a historic radio call, or a film clip of baseball history, each of these items carries with it intrinsic value that can be unlocked through the digitization process. For entertainment companies like movie and music studios or professional sports franchises, that value is often emotional as well as financial, creating attachment to artists and athletes that endures through generations of fans. Our focus on preservation and digitization for all organizations across all industries allows us to transform these assets for the digital experience and help those customers maintain that value for today and the future."

For more information on Iron Mountain's services for rich media preservation and digitization, visit http://www.ironmountain.com/industries/entertainment.

About the San Francisco Giants:
One of the oldest teams in Major League Baseball, the 136-year old franchise moved to San Francisco from New York in 1958. 2018 marks the Giants' 60th year in San Francisco and will be celebrated with events throughout the season to commemorate this diamond anniversary. After playing a total of 42 years in Seals Stadium and Candlestick Park, the team moved to the privately constructed AT&T Park in 2000. The organization is widely recognized for its innovative business practices and baseball excellence. In 2010, the franchise was named the Sports Organization of the Year by Street & Smith's Sports Business Journal and in 2010 was named Organization of the Year by Baseball America.

Since opening its gates, AT&T Park has become internationally-renowned as a premier venue in the world of both sports and entertainment. On the diamond, more than 56 million spectators have witnessed a number of magical moments, including three World Series Championships (2010, 2012 & 2014), the raising of four National League Pennants and seven playoff appearances. On June 13, 2012, the organization's first-ever Perfect Game was thrown by Giants ace Matt Cain. On July 10, 2007 AT&T Park was the center of the baseball universe when it hosted the 78th Major League Baseball All-Star Game. AT&T Park has also played host to some of music's biggest acts, including Lady Gaga, Beyoncé & Jay Z, the Rolling Stones, Bruce Springsteen and the E-Street Band, Green Day and Billy Joel. 

Off the field, the Giants have one of the premier community outreach programs in professional sports. Through its community outreach programs, the Giants and the Giants Community Fund work with corporate and non-profit partners to raise awareness, educate and generate interest in a variety of issues important to both their fans and community. These issues include education/literacy, violence prevention, health and youth recreation and fitness. The Giants Community Fund's Junior Giants Baseball Program received the 2015 Commissioner's Award for Philanthropic Excellence, and the San Francisco Giants were named ESPN Sports Humanitarian Team of the Year in July of 2016.

About Iron Mountain
Iron Mountain Incorporated (NYSE: IRM), founded in 1951, is the global leader for storage and information management services. Trusted by more than 225,000 organizations around the world, and with a real estate network of more than 85 million square feet across more than 1,400 facilities in over 50 countries, Iron Mountain stores and protects billions of valued assets, including critical business information, highly sensitive data, and cultural and historical artifacts. Providing solutions that include information management, digital transformation, secure storagesecure destruction, as well as data centers, cloud services and art storage and logistics, Iron Mountain helps customers lower cost and risk, comply with regulations, recover from disaster, and enable a more digital way of working. Visit www.ironmountain.com for more information.

For More Information:
Christian T. Potts
Iron Mountain Incorporated
617-535-8721
christian.potts@ironmountain.com

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SOURCE Iron Mountain Incorporated

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