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Iron Mountain InSight Unlocks Value from Data, Driving Revenue and Better Decision-making

Cloud-based content services platform powered by Google Cloud's artificial intelligence and machine learning enables innovative content analytics and information management
Now commercially available

BOSTON, Oct. 10, 2018 /PRNewswire/ -- Iron Mountain Incorporated (NYSE: IRM)®, the global leader in storage and information management services, today announced the commercial availability of Iron Mountain InSight™, a new SaaS content services platform jointly developed in partnership with Google Cloud to help organizations realize the full value of their vast stores of physical and digital information. Iron Mountain InSight uses intelligent, innovative machine learning-based classification techniques to add structure, context and metadata to customers' content. With AI-based content analytics and a powerful visual search interface, Iron Mountain InSight enables organizations to mine their data to uncover new revenue and cost savings opportunities.

With the exponential growth of unstructured data across industries, most organizations recognize the potential of their data but struggle to uncover its full value due to the lack of necessary internal resources and capabilities to analyze it in a cost effective way. According to a Sept. 2018 survey of IT leaders and decision makers from Coleman Parkes and Iron Mountain, more than half (52 percent) indicated they plan to invest in big data analytics projects in the next two years, including AI and machine learning. Yet 77 percent of respondents cited a lack of internal skills and the inability to search/access digital content as a major challenge to getting value from their data and digital transformation efforts.

"We recognize that data-driven insights have the potential to change the way we see and interact with the world," said John Ristevski, CEO and chairman of CyArk, a nonprofit organization that digitally records, archives and shares the world's most significant cultural heritage. "CyArk's mission to digitally capture and preserve world monuments and historical sites thrives on the ability to bring data to life in powerful and meaningful ways that teach us about our shared human heritage. The ability to add AI and machine learning to our existing technology investments and digital transformation efforts could be key to bringing those insights to life for our mission and our user experience."

Iron Mountain InSight addresses these data challenges by combining Google Cloud's AI and machine learning with Iron Mountain's innovative content analytics platform, interoperability with its Iron Cloud™ secure data storage services, and expertise in data analytics and metadata classification. With Iron Mountain InSight, data becomes more valuable using:

  • Quick analysis and classification of information – Employing a robust process for sequencing machine learning across specific sets of data and information that executes high fidelity optical character recognition, visual similarity searches, facial and speech recognition, natural language processing, and other functions;
  • Flexibility & versatility – Iron Mountain InSight delivers this capability across a variety of content types (documents, maps, spreadsheets, videos, etc.) and physical and digital sources (hardcopy, backup tape, SharePoint, network file share, etc.), applying machine learning and AI-based technology to uncover trends, insights and indicators;
  • Security, ease of implementation & scale – Delivered as a subscription-based, cloud-native platform – including optional integration with Iron Mountain™ Iron Cloud® secure storage and services, with supporting analytics — Iron Mountain InSight enables quick implementation and delivers the scale to fit an organization's growing need for analysis, classification and data value discovery.

"We work with 95 percent of the FORTUNE 1000, so we understand how insights from information can accelerate growth opportunities for our customers," said Fidelma Russo, chief technology officer, Iron Mountain. "With Iron Mountain InSight, we can help organizations move their digital transformation forward confidently. Our ability to meet our customer's compliance needs while enabling insights and market leading information governance will help them make better, quicker decisions and gain greater value from their data and ultimately drive tremendous business value."

Iron Mountain is demonstrating Iron Mountain InSight live at booth F34 at Google Cloud Next '18 show in London on Oct. 10-11. The company will also highlight InSight in a speaking session entitled "See How Iron Mountain is Using Cloud AI to Extract Insights from All Forms of Physical and Digital Documents" in the Theatre Royal Drury Lane on Thursday, Oct. 11 at 1:50-2:40 p.m. GMT.

For more information on Iron Mountain InSight, visit

About Iron Mountain
Iron Mountain Incorporated (NYSE: IRM), founded in 1951, is the global leader for storage and information management services. Trusted by more than 225,000 organizations around the world, and with a real estate network of more than 85 million square feet across more than 1,400 facilities in over 50 countries, Iron Mountain stores and protects billions of valued assets, including critical business information, highly sensitive data, and cultural and historical artifacts. Providing solutions that include information management, digital transformation, secure storagesecure destruction, as well as data centers, cloud services and art storage and logistics, Iron Mountain helps customers lower cost and risk, comply with regulations, recover from disaster, and enable a more digital way of working. Visit for more information.

Christian T. Potts
Iron Mountain Incorporated
(617) 535-8721

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SOURCE Iron Mountain Incorporated