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The Story Behind The Rebrand Part 1

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It’s been 30 years since Iron Mountain last made changes to its brand and we want to learn more about it!

It’s been 30 years since Iron Mountain last made changes to its brand and we want to learn more about it!

In this short podcast our host Sue Trombley, Managing Director of Thought Leadership is joined by Iron Mountain’s Vice President of Marketing & Communications, Gonzalo Condes De Bethencourt, to talk about the story behind the new logo, tagline and narrative, as well as his personal highlights and learnings from this monumental project.

 

 

 

Listen on Google Play Music

 

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