Transforming data into value

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Turning operational data into clear, actionable information is a key step for B2B service providers - and for our economy.

Jen Grimaudo
Jen Grimaudo
Head of Global Sustainability, Iron Mountain
January 27, 2026
Laptop worker data transforming sustainability

For Business-to-Business (B2B) service providers, sustainability is no longer a nice-to-have: it’s a competitive necessity. The companies that lead tomorrow will be those that turn operational data into clear actions. This means lowering their environmental impact, saving money, reducing climate-related risks, and building stronger customer relationships. This is how we create value now.

From Usage Data to Strategy

Real progress begins with carefully collecting and analyzing data. This goes beyond just following rules; it creates big chances to deliver real benefits to our customers.

  • Measuring Environmental Impact: B2B customers face pressure from investors and regulators to understand their supply chain's total impact. They no longer settle for a supplier who is simply "green." Instead, they demand hard numbers: how the service provider's actions count as Scope 3 greenhouse gas emissions savings in their own reports. This helps our customers reach their net-zero goals and create a reliable supply chain.
  • Saving Money Through Efficiency: Smarter operations directly lower costs. By analyzing details like energy use, material consumption, and fleet fuel, companies find ways to innovate and save money. For example, they might turn a waste product into a new income source or work with customers to create circular solutions. Providers who do this well stop being just suppliers; they become essential partners.

From Strategy to Stability and Trust

Extreme weather events—like heatwaves, floods, and severe storms—create real-world operational problems. Showing that our business is stable and ready for challenges is essential to winning long-term contracts.

  • Handling Physical Risks: A stable business starts with a solid climate risk assessment. By sharing the results of our climate-scenario planning and the specific actions we take, we prove our commitment to always being there and building value for our customers. This means guaranteed uptime and reliable service.
  • Building Lasting Trust: Future B2B relationships rely on being transparent and sharing goals. Providers must use their operational data to become a strategic partner in the customer's sustainability plan. By providing detailed, verified emissions data, having open talks about impact, and planning risk reduction together, B2B providers help their customers meet regulations, investor needs, and company-wide targets. When data leads to clear, shared success, it creates a strong, lasting partnership.

Where Business, Policy, and Society Meet

While single companies can achieve a lot through data-driven efficiency, a sustainable future requires everyone to work together.

The last few years have brought fast-changing local and national regulations, driven by investors and consumers. Businesses are being asked to be more open, check their supply chains thoroughly, and report on their sustainability impacts, risks, and opportunities. These changes are important because they allow for better comparisons and motivate businesses to make sustainability a priority at every level. However, the current lack of consistency between reporting rules, slow implementation, and confusing guidance creates major hurdles, even for the most mature businesses.

The real way to a strong economy is not just through company efforts—it's through system-wide cooperation. When companies, governments, and society move past individual goals to actively collaborate—by making standards the same, simplifying reporting, and making sustainability a normal part of our culture and economy—we stop wasting effort on disconnected projects. This creates an effect where sustainable practices become easy and expected for everyone. This is the path to meaningful, widespread change.

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